Connecticut Bids > Bid Detail

MF112618 Media Services

Agency: University of Connecticut
Level of Government: State & Local
  • D - Automatic Data Processing and Telecommunication Services
  • R - Professional, Administrative and Management Support Services
Opps ID: NBD14304465985816187
Posted Date: Dec 6, 2018
Due Date: Dec 17, 2018
Solicitation No: MF112618
Project Number Issue Date Project Description Pre-bid Meeting Rfi Deadline Bid/Proposal Due CPCA CONTACT
RFP – Request For Proposal

MF112618 .pdf

Appendix A .xlsx

Appendix B .xlsx

Addendum 1 .pdf

11/26/2018 MF112618 Media Services
The University of Connecticut (“UConn”) is seeking proposals from qualified and experienced media
buying agencies to provide media buying services to the University of Connecticut. The responsibilities
of the awarded party include the development of strategic media placement campaigns, the leveraging
of buying power with media outlets, and purchasing media space in a variety of mediums, including
print, radio, TV, and digital (web, search engines, social media, email, and mobile). The media buyer
would work with various constituencies within the University to help identify and solidify the purpose of
the ad campaign and to develop a strategic placement plan which meets the intended purpose while
working within the pre-established advertising budget. Additional details can be found in section 3.0 of the bid document.
12/17/2018 2:00p.m.
(860) 486-4970


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